Some years ago, we all got to know SEO copywriting.
It’s (SEO copywriting) a write-up that is placed with right keywords, well aligned and has the capability to rank well in search engines, this is a costless way to gain traffics. And that’s all you needed . . .
In This post you will Learn :
- Why SEO copywriting still matters
- How to “spoon-feed” the search engines accurately
- Three link-building strategies that work
- The five top areas you need to focus on with SEO copywriting
There’s no doubt that the location and frequency of keywords are still important. Search engines work by keying in on the word patterns people are looking for and returning relevant creating great content. But that’s not all there is to it.
Full steps on how to write blog content is here, Be happy 🙂
Here’s the deal . . .
Much of what determines the ranking position of any particular page is due to factors that are independent of the words on the page, in the form of links from other sites, social sharing, and other signals.Getting those links and other signals naturally has become the hardest part of SEO, which is why we’ve seen the mainstream emergence of content marketing as a way to attract links with a compelling content solution. You will learn how to write compelling content today
Put simply: If your content isn’t good enough to attract good, natural links and social sharing, it doesn’t matter how “optimized” the words on the page are.
That’s why a good SEO copywriter is now primarily a smart online content
a creator who has a knack for tuning into the needs and desires of the
Prospective audience. And because links and social sharing are so important – those needs and desires have to be nailed well before that content will show
up prominently in the search engines.
The same emotional forces that prompt people to buy can also cause other
people to link from blogs, and bookmark, like, plus one, and retweet from
social media platforms. The context is different, as are the nuances, but it’s still
a matter of providing compelling benefits in the form of content.
“Ask yourself what creates value for your users,”
Their brainy engineers continue to create smarter search algorithms diligently, while people-powered social media sharing delivers links and traffic as a reward for compelling content.
To sum it up: a good copywriter needs to have a flair for writing content that’s inviting to share and to link to. She needs to have top-notch skills to optimize the page, so search engines know what it’s about and who might want to read it. And she needs to know how to write copy that converts readers to buyers.
That copywriter will become a vital (and well compensated) member of any
serious marketing effort.
So, if it’s all about what happens off the page, does the “SEO” in SEO
copywriting still matter?
Absolutely, and here’s why.
Wait … Isn’t SEO Dead?
That depends on what you call “SEO.”
- Is it buying links to thin keyword-stuffed pages?
- Is it low-quality content enhanced by inorganic link building?
- Is it building a content “farm” based on brute site authority and weak
If so, then yes, SEO is pretty dead, or at least on life support. And the Panda and Penguin updates to the Google algorithm are not the ends of the story … the engineers at Google will continue to do everything they can to stick a stake in the heart of this type of search engine “optimization.”
But that’s not what I call “optimizing” for search engines because eventually The search engines will sniff you out and wipe out your rankings. On the other hand, some of the brightest minds in SEO have been taking content, and socially-driven approach since before Twitter and Facebook were around, and Panda and Penguin have not caused those folks.
The kind of SEO that works from a long-term perspective is alive and
- Creating content that achieves business objectives as if
Search engines didn’t exist.
- Using the power of social media to gain exposure for that content, Which results in natural links and other signals of quality and relevance.
- Focusing on enhancing the natural authority of websites, pages, and
individual writers, which creates industry influence and trust with
- Doing smart on-page optimization (SEO copywriting books) using the
the language the audience uses when searching and socializing, so Google
sees you as the most relevant option.
Creating online content
And guess what?
Google encourages this approach because it makes their algorithm smarter and their search results better.
Again, it’s not just about search results. Smart content marketers derive benefit from audience-focused content and by social media exposure and sharing. Too enables you to build a profitable audience that is an asset even if your search engine rankings did somehow disappear.
But if you do content + social correctly, you’d be crazy not to take advantage of better search rankings. Here’s why.
Search Engines Send the Most Valuable Traffic
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